National Benefits

You can't grow if you don't know! The national AMA offers numerous publications, resources, and events that help each marketer grow professionally and personally. It's included in your Cincinnati membership!

• National Membership Directory – there are over 38,000 members worldwide, easily accessible and reachable.
• Complimentary Subscriptions – to Marketing News and one other marketing or marketing research magazine/publication of your choice. You can also save up to 44% on additional AMA publications.
• Conferences, Seminars and Workshops – knowledge is power! Leverage who and what you know in the industry. Each AMA event offers personal access to leading marketing thinkers through conferences, hot topic briefings, hands-on workshops, and in-depth training programs. As a member, you'll save up to 43% on the more than 70 AMA events and conferences throughout the year.
• SIG Network – have a marketing or marketing research-related question? Need to tap into some expertise quickly? The Special Interest Group online forum allows you to post questions and have them answered almost instantaneously. YOU pick the discipline that interests you.
• Case Studies, Articles and Reports Archive – available only to members is a vast library of case studies, articles on hot topics such as ROI, CRM and branding, and reports on the latest trends and initiatives within the field of marketing.
• Professional Certified Marketer (PCM™) Program – is a program of the American Marketing Association giving you a tangible, convenient way to enhance your skills and highlight your accomplishments. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.